Merchant Cash Advances Explained

The financing options available to small businesses appear to be expanding all the time, which is excellent news for those businesses that require a little financial help to get them through a tough time.

There are risks associated with these options, but as long as you understand them you should be able to negotiate those rocky waters and come out the other side with a thriving business.

If you’re a small business owner currently suffering from cash flow problems and have been weighing the pros and cons of various funding options then a merchant cash advance could be a legitimate option you might have yet to consider.

What are merchant cash advances and how do they work?

Whilst it might operate in a similar manner to a loan, a merchant cash advance isn’t technically a loan. Instead, it’s a form of exchanging your business’s future sales for immediate capital.

So, what you’re essentially doing is borrowing revenue that you haven’t earned yet.

For this reason, merchant cash advances are most often used by businesses that rely on seasonal trade and require help in the ‘off-season’ to keep them afloat.

They’ll also allow organizations to pay wages and keep things running in periods when business is generally slow.

They are also often used by businesses with poor credit scores, as they are offered on projects credit card sales, not past experience. Merchant cash advances can also be used to finance marketing campaigns or general business expansion.

In a similar manner to a bank loan, however, businesses will have to pay back their advance based on a factor rate agreed upon by both parties.

So, if the advance was £10,000 at a rate of 1.2, for example, the business would eventually need to pay back £12,000 of their eventual credit card sales. In that regard, it functions very much like an interest rate.

What are the pros and cons?

Generally speaking, merchant cash advances can be an incredibly useful option for businesses that might not have many other legitimate choices. However, before pulling the trigger, it’s important to understand the pros and cons of a merchant cash advance.

Pros

• You’ll receive a lump-sum payment right there and then, which can often be the most desirable aspect of such an option.
• The amount you’ll be able to receive and the amount you’ll need to repay will depend on your sales, not your credit score.
• Not only is it easy to qualify for a merchant cash advance, but it’s also an incredibly speedy process; far faster than a comparable bank loan.

Cons

• Typically, merchant cash advances are more expensive than traditional loans.
• Struggling businesses might end up backing themselves into a corner with a large advance they will never be able to repay.
• The requirements set forth by the lender are often quite restrictive.

from Feedster https://www.feedster.com/cash-flow/merchant-cash-advances-explained/

How Business Owners Can Pool Evidence for a UDRP Case with WHOIS Lookup

Part of every entrepreneur’s responsibility is to protect his/her business assets.

In particular, business owners need to shield their brands and proprietary information from external factors that can negatively affect their operations; and among the threats, they must look out for is a trademark infringement.

The good news is that, in the digital realm, business owners can rely on the Uniform Domain-Name Dispute Resolution Policy (UDRP) established by the Internet Corporation for Assigned Names and Numbers (ICANN) to protect their intellectual property rights.

The UDRP is the basis for resolving disputes concerning the registration of Internet domain names.

That said, the UDRP process is hardly ever clearcut. So what makes for a good UDRP case standing a good chance of winning vs. one that does not? And what tools can be used in the preparation of such cases?

These are some of the questions this post aims to answer, notably considering how entrepreneurs can protect their brands and other intellectual properties from infringement with the help of a WHOIS lookup tool.

What UDRP Cases Entail

Since the implementation of the UDRP, ICANN has been dealing with an ever-increasing number of domain disputes. But that is not surprising given how easy it is to mimic popular brands and sell counterfeit products online.

To win a UDRP case, the brand owner must prove three things:

• The domain name is identical or confusingly similar to a trademark or service mark that the complainant has rights to.
• The registrant does not have any rights or legitimate interests in the domain name.
• The domain name was registered and is being used in “bad faith.”

Why UDRP Cases Fail

There are various reasons why UDRP complainants don’t win their cases, however. To illustrate some of these, let’s take a look at concrete examples.

• The complainant can’t prove he owns trademark or service rights.

Note that the complainant must own the trademark rights to a disputed brand. Any complainant who has no legal right to a specific term can’t likely claim a disputed domain.

That can be a bit muddled in cases where brands take the form of ubiquitous words that can figure in anyone’s domain.

Take the case filed by Gordon Sumner, also known professionally in the entertainment industry as “Sting.” He filed a suit against Michael Urvan about the domain sting[.]com.

Sting didn’t win his case as he was unable to provide legal documents to prove that he had trademark rights on the word “sting.”

• The defendant has legitimate interests in the domain name.

Complainants may also fail to win disputes if the defendant can prove that he/she has legitimate interests in using a domain name.

Take the case of Porsche, which filed a case against Simon Chen, who owned the domains porscheexperience[.]com and porscheguides[.]com. While Chen has no official ties to the car manufacturer, he did use the said domains to promote his books about Porsche cars.

He also proved that he never made any claim that the domains were in any way affiliated with the company and so he should not be considered a cybersquatter.

• The domain name was not both registered and used in “bad faith.”

Both conditions (i.e., registration in bad faith and use in bad faith) must be satisfied to win a case.

In some cases, while the complainants successfully prove that the defendant uses the domain name in bad faith, they fail to gather enough evidence to satisfy the first condition.

That is what happened to the case of nectarbeauty[.]net. Nectar International Limited and Desmo Enterprises Limited, the complainants who owned a trademark for “Nectar” and marketed their products on the site nectarinternational[.]co[.]uk, failed to prove that Arej Net initially registered the disputed domain in bad faith.

What Is WHOIS Lookup and How Can It Help Business Owners Gather Proof for UDRP Cases?

A WHOIS lookup tool allows users to gather key facts about any domain or IP address. It can provide business owners with details that include:

• Domain’s age
• Abuse contact email address
• Dates when the domain was created and last updated and will expire
• Registrar name and contact details
• WHOIS server
• Domain status
• Registrant name and contact details
• Technical, billing, and administrative contact details
• Name servers

Entrepreneurs can use this information to obtain relevant evidence that they can present to the UDRP committee.

How to Use WHOIS Lookup for Gathering Evidence

Let’s consider this scenario. While browsing the Internet, say you stumbled upon a domain that looks very similar to yours. Upon closer inspection of the website, you notice that it sells the same products as you do. The site can very well be riding on your brand’s popularity.

You know that your brand is trademarked, too. Of course, you don’t want your customers or any site visitor for that matter to end up on the said site. And so, you would like to file a UDRP case. You’ll need solid proof. Here’s how you can get it.

• Get all the relevant details about your trademark registration.

You most likely have this on hand. Take note of when you gained trademark ownership.

• Investigate the domain look-alike using WHOIS Lookup.

Look for the domain look-alike’s WHOIS record. That will tell you the domain’s creation date. Make sure that the date is later than when you obtained the trademark.

If it is, then you’ve already satisfied the first condition for a UDRP case (i.e., registration in bad faith).

• Use WHOIS Lookup to compare domain registration dates.

Compare the look-alike’s and your domain’s registration dates as well. Proving that you’ve had the domain that contains the trademarked brand longer can serve as additional evidence.

Also, if the domain under inspection had had several owners, it might be relevant to explore the entire WHOIS history provided by WHOIS History Search to gather a comprehensive picture of the case.

• Pool all other evidence from intensive research.

Go through the website’s content thoroughly. Compare your products with the one it sells. The more evidence that points to it mimicking your brand, the better. State clearly your brand’s origin.

You should be able to dispute every potential reason the look-alike’s owner can use to prove he/she has rights or legitimate interests in using the domain name.

Selling the same product and mimicking your domain (if you registered it first and obtained a trademark for it) should be enough to satisfy the third condition.

When you’ve done all that, you can file your case.

—

Business owners should never leave anything to chance. They must take measures to ensure brand protection at all times.

And should they ever face a situation where cybersquatters are abusing their trademark rights, they can always rely on tools like WHOIS Lookup or its counterparts WHOIS History Search to build a strong case against offenders.

About the Author

Jonathan Zhang is the founder and CEO of Threat Intelligence Platform (TIP)—a data, tool, and API provider that specializes in automated threat detection, security analysis, and threat intelligence solutions for Fortune 1000 and cybersecurity companies. TIP is part of the WhoisXML API family, a trusted intelligence vendor by over 50,000 clients.

from Feedster https://www.feedster.com/business/how-business-owners-can-pool-evidence-for-a-udrp-case-with-whois-lookup/

How to use Programmatic Advertising

In the complex digital ecosystem we live in, it is hard to capture the consumer’s attention. With millions of websites, applications, and digital processes viewed every day through a variety of channels, the need to find an absolute advertising approach is increasing. 

With many advertising methods and approaches coming up, it is important to find the one that helps you reach maximum potential targets and give your business a solid market place. Using separate online platforms to advertise and selecting the best place to put your advertisement can be a very daunting task. Here is where programmatic advertising comes to the rescue.

Programmatic advertising is a digital marketing approach that involves online automated buying and selling. 

 The automation makes transactions smoother, more effective, and comparatively efficient. It streamlines the advertising process and strengthens your digital advertising efforts in one technology platform.

Different Approaches to Programmatic Advertising

Native advertising

Native advertising is one of the oldest types of digital ads used in social media and websites. Combined with programmatic advertising, it is one of the most effective approaches to disguise ads and gather potential targets. 

Ad: kin price

Native ads are the paid ones that have the feel, format, and appearance of the media content in which they are embedded. Unlike in-stream and display adds, they do not appear as ads at first. They look like part of the flow of the editorial page. The format of the add is non-disruptive and does not irritate the viewer. 

Video advertising

Many businessmen regard programmable video advertising as the most popular and one of the most effective marketing tactics. Here are the types of programmable video ads.

In-stream 

 These are the ones that play before a YouTube video starts or in-between a video, just like  conventional TV ads that interrupt your movie, TV show, or video midstream. In-stream ads also include ones that play at the very end of a video or movie.

Out-stream

These are the video ads that appear in the middle of blogs or articles. Or they can pop at the side of any web page you are going through. Like other pop-up adds, out-stream ones can be controversial. It can instantly draw the attention of a potential target, or it can make some people stop reading the articles and leave the website. Hence, it is crucial to use out-stream ads very wisely. 

 In-display

These ads usually appear at the top of a user’s YouTube feed, specifically on the ‘up next’ column at the right side. They do not use autoplay, unlike in-stream and out-stream ads. The user has to make a choice to click and play the ad video. 

Mobile advertising

This type of programmable advertising appears on smartphones with wireless internet connections. Mobile ads can take the form of text via SMS or simply a banner advertisement embedded in a mobile website, apps, and games. Apps like Facebook and Google developed these ads based on the user’s location, web browsing history, and other data like online purchases liked pages on Facebook, and etc.

Many companies or businesses pay apps to display their products through mobile advertising once the apps are installed in smartphones. As mobile phones have smaller screen sizes than computers and desktops, this form of programmable advertising is optimized for small displays. 

Audio Advertising

Due to technology advancements, consumers have higher demands from digital audio streaming networks when it comes to both music and podcasts. Considering how there are roughly 36 million digital audio listeners in the US alone, audio advertising is another means of programmable advertising to reach out to potential customers.

Ad:  Mint Mobile

The audience listening to podcasts are usually the ones who are smart and aged between 25-65. Depending upon music and podcasts preferences, potentials targets can be reached out through audio advertising.

Final Word

Programmatic platforms for advertising have been growing in new ways. It allows smartphones, laptops, tablets, connected TV, audios, and digital outdoors to programmatically access any format or channel. They provide data and inventory bases to segment the audience and target the best ones for advertising. 

from Feedster https://www.feedster.com/advertising/how-to-use-programmatic-advertising/

Connected TV Advertising is the Future of Advertising

Connected  TV advertising is taking digital advertising by storm. Advertising on a bigger screen with low cost, interaction with millennials, and giving creative and effective messages to potential targets are just a few of the merits of connected TV advertising.

What is Connected TV Advertising?

Connected TV or (CTV) is any TV that can be easily connected to the internet and access content. CTV includes ads that are programmatically brought and shown the user on Connected TV. This is called connected TV advertising through which many businesses can find their potential targets and flourish.

How does Connected TV Advertising Works?

Connected TV is the hybrid technology of computers and television. CTV advertising can be known as a form of private market place (PMP) deal. CTV advertising brands have their own level of price and access for advertisements and finding potential targets. They operate through multiple levels of auctions. The market place inventory sales are usually situated just one auction level above the open exchange. Thus, marketers have the chance to access specific placements to auction fewer bids and make high winning rates.

A connective TV advertising platform offers a smart way to approach potential targets. Smart TV users need to log in through their Facebook or Google accounts. This allows third party data to help gather user’s profiles, geographical location, zip code, preferences, shopping habits, browsing history, online behavior, language, etc. for programmatic advertising to reach potential targets. This  precise segmentation of the audience allows advertising brands or companies to send relevant messages to the receptive audience, bringing them more value.

Why Connected TV Advertising is the Future of Advertising?

Very soon, smart TVs won’t be running without digital adds. The growing popularity of Connected TV and the expansion in the programmatic advertising technology have made CTV advertising the best platform for digital advertising.

CTV is Everywhere

With Netflix, Amazon, and Hulu producing highly popular shows, more and more people are getting Connected TV. In 2018, 60% of the US had CTV in their homes, and this number is increasing. Over 75% of the US is expected to have CTV by 2020. As households adopt Connected TV with the increasing number, this time is valuable for the video advertising boom. 

Millennials Love CTV

 Millennials love Netflix, and so they love CTV too. Connected TV advertising Netflix is the ultimate programmable advertising approach to reach millennials. Netflix and other television streaming services are where the young generation is concentrated as a target demographic, and savvy advertisers can focus their video advertising.

 People Don’t Mind CTV Ads

Unlike traditional TV ads that interrupt the show to put on a good three to five minutes worth of ads, people do not mind a few seconds or a two-minute ad on CTV. Most CTV users understand that getting ads is part of the deal of getting entertainment and convenience at a low price. 

 It is Cheap and Profitable

The ability to target audiences is much higher than traditional TV advertising. CTV advertising also provides a higher return on investment, making it a shotgun approach fort advertising. 

Ad:  Mint Mobile

Final Word

Even though CTV advertising is the future gateway to cheap, high ROI, and effective programmatic advertising, there are few challenges in the way. But with rapid technology advancements, connected TV will make it through as the best advertising platform.

from Feedster https://www.feedster.com/advertising/connected-tv-advertising-is-the-future-of-advertising/

CBD-Advertising-Updates-and-News

CBD has taken the world by storm. It is being called a miracle drug by many within the industry and, while there are certainly disputes as to the name “miracle drug”, it is certainly making a substantial impact.

CBD has been proven to have a wide array of health benefits. CBD has become one of the most popular medicinal treatments in recent years and companies are springing up left and right. This should not be a surprise given the proven effects that CBD has and its relatively new status in the medical world.

For those who own CBD companies in particular, it can be important to know how to best reach what is still a new, but growing audience. There are a few things to consider when working on CBD advertising and CBD marketing. It might not be as simple as you would think.

CBD Advertising and Marketing

One thing to keep in mind if you are the owner of a CBD-related business is how to properly market and advertise. This avenue is not quite as easy as it might be for other industries for one important reason. That reason is because it is illegal to advertise on giant platforms like Google and Facebook.

Those two entities alone have such a massive, global reach that taking them off of the table for advertising and marketing can make a monumental difference in the overall audience that can be reached. 

When purchasing ads through Google and Facebook, you pay for the opportunity to reach an audience in the hundreds of millions (Facebook) and billions (Google). That is a huge swath of eyeballs that would see your product if it were acceptable to advertise CBD products through those mediums.

There are workarounds

If you are panicking because of that statement, there are ways to still successfully use CBD Advertising and CBD Marketing. The key is to be smart with your dollars, know your audience, and know who you are targeting.

Working towards your core audience is important. Taking out ad space with online purveyors is important to connecting with your core target audience. This will help to strengthen your relationship with the community that you are serving and to develop your company’s reputation in the industry.

The second is that, just because you can’t purchase Google ads, that does not mean Google is off the table. The simple fact of the matter is that you need to make your website as search friendly as possible. Instead of advertising directly with Google, you can work diligently to improve your Search Engine Optimization (SEO).

By improving your SEO rankings, you are more likely to appear on the first page of any related Google search results. This is massive because you are still able to be seen through the world’s largest search engine and you will have a dedicated customer sect that is already looking for your product. It’s a win-win that does not require additional spending.

CBD Advertising and CBD Marketing have a few hang-ups, but there are certainly effective ways to make your product known in the digital landscape.

from Feedster https://www.feedster.com/uncategorized/cbd-advertising-updates-and-news/

How to be healthy in 2020

Health is wealth no matter what year it is. If you don’t consider yourself healthy and want to become a healthy and fit person then it’s never too late. You can try to be fit in 2020. Although it’s been two months but there are still ten months to make yourself fit, and here we have some tips for you to be healthy in 2020 which seems to be the quite challenging year so far. Have a look at them.

Start by eating a healthy diet

If you want to be fit, you have to eat healthy fruits, vegetables, legumes, nuts, whole grains, and some meat. Cut out the fried and other junk food from your life. Try to consume more fruits and vegetables on a daily basis by replacing snacks. By eating clean, your immune will get stronger and not only you will eliminate the risks of heart disease and diabetes, but your naked body and skin will feel fresh with proper nourishing food.

Consume less salt and sugar

Many studies have concluded that consuming more salt will put you in risks of high blood pressure which eventually risks stroke and heart diseases. So, it is better that you eliminate salt intake along with other seasonings and condiments that have high salt ratios. As for refined sugar, it is not good for health at all as it can put you at risk for weight gain and tooth decay. WHO recommends that an adult should use 5 grams of salt and 50 grams of sugar but it shouldn’t exceed this limit. But if anyone has diabetes or weight gain issues, they must limit the sugar intake.

Reduce your fat intake

We all love junk food and fried food in our daily lives. It is something that seems so delicious to our mouth that we come back at it even when we are eating healthy. But this is not good for your naked skin and not for your body. There are a few fats that are essential for fitness that includes fish, avocado, olive, and canola oils. WHO recommends taking less than 10% of total energy intake. Make sure you take unsaturated fats by replacing all trans-fats and saturated fats. Less fat will also make sure naked skin pimple and blemish-free in all seasons.

Reduce alcohol consumption

Surely, alcohol is an important thing in our food menu but there are so many risks involved with that. Experts say that there is no safe level that is recommended so it is best that you drink alcohol in moderation or quit it for the sake of several physical and behavioral problems. Quitting alcohol can reduce your risks for cancer, liver failure, violence, and depression.

Eliminate smoking habits

If you are following the above-mentioned tips then there is another tip that involves your smoking habits. Know that it kills people with bad lungs, heart diseases, and stroke. The smokers don’t only kill themselves, but it kills people in your surrounding because of secondary exposure. So, quit smoking and make your breathing air space healthy.

from Feedster https://www.feedster.com/health-and-wellness/how-to-be-healthy-in-2020/

Why SEO has become important thing in website building?

Plenty of things have changed their way since the advent of the internet. We see everything been converted into a digital and smart format in this modern age. The thing is people are overwhelmed by the smart devices now a day. They are consuming digital content by using their smartphones, tablets, laptops, desktops, smart TVs, etc. Everything is available on the internet; you just have to type the things you want in the search tab and countless results will be shown to you in a matter of seconds.

Every big company has already adopted this trend and have a solid online presence through its website and social media accounts. But how do so many top brands get their marketing done in an online world? Well, just like different marketing strategies are used for brand awareness and promotion, the same way, we use digital marketing strategies to make a profitable business. These days, not only the big brands are using online marketing, but every single new startup has diverted its focus on building a better and functional website to attract more customers. Now shopping can be done by browsing a few websites, it’s that simple now. But there is a lot of work that needs to be done behind these profitable websites. Website SEO and web designing are the most important things among others for running a successful and profitable website.

SEO Factor London Ltd is an agency that has been creating successful websites through proper SEO, web designing, digital marketing, branding, and other specialties. SEO Factor London Ltd focuses on Google.com.uk for branding, advertising, and targeting the potential audience. They can also develop websites in English and Polish language. SEO Factor London Ltd has been in this business for 14 years now and every year, they seem to have been growing by learning and experiencing the updated versions of SEO and web designing.

Just like an actual shop in the market, you have to put a word out. Conventionally, it is done through posters, billboards, and ad films but in e-commerce, these things are done by having proper SEO. SEO stands for Search Engine Optimization and in this, you create relevant web content and web design. You used proper words that are relevant to your business so that when a person wants something, he or she would type that exact thing on the search tab and eventually your link will come up among the first few searches. You need to be creative while creating the web content that is related to your website and linked with your potential buyer’s need. Then comes the importance of web designing. If your website takes too much time to load or is not optimized according to the smartphone screen or your website has a complex design, then people will open another link that has a convenient layout. So, make sure you develop a web design and layout that is convenient for every user out there.

For such detailed SEO and web designing, you need to hire professionals, so try the SEO Factor London Ltd and have an excellent functioning website for any type of business.

from Feedster https://www.feedster.com/marketing/why-seo-has-become-important-thing-in-website-building/

Tips for keeping your Cloud VPS bug-free

You may be worried that once the VPS is working full-fledge, there may be some bugs as well. So, how are you going to resolve these bugs? Is there any possible solution to this problem? Well, there may not be one solution for everyone who is facing issues with cloud VPS. But there are still a few of the things that you can do. You can try out the basic checking up every once in a week.

You can also team up with a reliable service provider to help you out with the VPS. The maintenance is important and compulsory for the VPS.

Here are some of the tips that you might want to use. Make sure you are well aware of the VPS before you use these tips. Moreover, if you are willing to pick up the working bug-free, these tips will help you a lot.

Resource utilization

You have to be sure about resource utilization. If you are unaware of the fact about the resource utilization, this is where you may be going wrong. So, make sure that the resource usage is on point, and you are keeping an eye on that. Some of the service providers facilitate you with the dashboard. This dashboard enables you to look for the resource usage that has been done up till now.

Monitor

One other way to keep your cloud VPS bug-free is to monitor the accounts of the users. It will play an important role. This way, you will know what the bug is and what is the reason behind the bug. Moreover, you also need to make sure which user is logging in. It will give you a better grip on the service and the working of the cloud VPS. Also, it will help you spot the bug in no time.

Have a backup

Back up is important in any case. If you do not have a backup, you will not be able to move forward. Make sure you have a functional backup for your cloud VPS. Or else in a time of crashing, you will not be able to have an escape plan. The backup will be your safe spot to work through the flaws and bugs in the system.

Keep the security high

The security and privacy control are important to keep the bugs, viruses, and other flaws at bay. So, make sure you update your security checks all the time, so you do not have to worry about the bugs and viruses destroying the system.

Automatic updates

When you have enabled automatic updates, it will get a lot easier for you to have a better system. So, the priority is to enable automatic updates. Once you have these automatic updates, you will be secured for some time.

There are a lot of other tips for cloud VPS. But for starters, you need to start working with these. Make sure you implement these tips to get going.

from Feedster https://www.feedster.com/technology/tips-for-keeping-your-cloud-vps-bug-free/

Choosing Eco-Friendly Lanyards

Unless being used in classrooms or offices, lanyards only tend to have a short shelf life and are often thrown away after the school term or event is over. 

So, if you are considering lanyards for your business, but only need a short term solution, consider eco-friendly lanyards. Being made from biodegradable material, this means they won’t take hundreds of years to break down in landfill. This makes them much better for the environment.

Polyester is a popular material chosen for lanyards, as well as nylon. The big problem with these materials is that they are not biodegradable, which means they do not break down when thrown away.

Because sustainability is becoming ever more important, businesses can now opt for 100% biodegradable lanyards which are also durable and affordable.

Polyester and nylon lanyards remain popular. However, customers who have a specific need for them are their primary audience. Polyester, in particular, is a sturdy material and can result in awe-inspiring designs.

The downside of this material is that it takes around two hundred years to break down. Although this may seem reasonable if you are looking for a lanyard that’s long-lasting, it is a big waste for a one-off event.

This is precisely why the invention of eco lanyards came around. They still allow businesses to create bespoke lanyards. But due to the fact they are biodegradable, companies can worry less about their environmental impact when thrown away. 

The secret to these lanyards is the fact they comprise of ‘green’ materials like biodegradable plastics and polythene. Some eco lanyards are even made from cellulose fibre taken from bamboo plants. 

A common misconception about eco lanyards is that they aren’t as robust as their plastic counterparts. The truth is that they are equally as durable. The only difference is that when disposed of, the material breaks down quicker than synthetic materials.

How to Design an Environmentally Friendly Lanyard

Eco lanyards offer the same design options as standard versions. They are made the same way as traditional lanyards, except they use different materials. So woven artwork is possible on a bamboo lanyard. Sublimation is another technique used to dye a lanyard when printing is not an option, and this technique remains eco-friendly.

The only primary consideration when designing an environmentally friendly lanyard is deciding which attachment to use with it.

If your new eco-friendly lanyard is to hold an ID pass, a retractor clip might be best. There is also a whole range of other attachments available. These include things such as split key rings, lobster claws, bulldog clips and J hook attachments. Ultimately, make careful consideration to the attachment you choose so that you pick the best one for the job.

You’ll also need to consider the colour of your eco-friendly lanyard. Fortunately, eco-friendly lanyards are available in most standard colours. There is more choice available compared to your typical standard lanyard. If you cannot see a colour you have in mind, it is possible to dye your lanyard.

Other Benefits of Eco-Friendly Lanyards

By using eco-friendly lanyards at your event or organisation, you can get everyone involved in playing their part to help the planet.

Eco-friendly lanyards come in more substantial quantities of 1000 per order. They are unavailable in smaller quantities like other types of lanyard. The reason for this is that lanyards made from eco-friendly materials are more expensive in smaller amounts. 

However, don’t let this put you off! It’s always useful to have sufficient stocks of lanyards for the future. Recycled lanyards will not become dull or fade when stored, as long as they are correctly packaged.

So, if you’re ordering lanyards for your school, you will still have a plentiful supply for future students, even if you’re not able to use them all in the same term.

If you’re convinced eco-friendly lanyards could be the best choice for your company, contact us to get started with your order. Once you have discussed your ideas with us, we can have your artwork ready quickly within 48 hours. You can choose to have as many edits made as possible. We will only put your lanyards into production until you’re 100% satisfied with the design.

You will receive your lanyards within fourteen to eighteen days from placing your order.

from Feedster https://www.feedster.com/fashion/choosing-eco-friendly-lanyards/

Can You Start Up Your Own Business with Bad Credit?

Wanting to create your own business and be your own boss is a great dream to have, especially if you have an idea or a talent that you’d like to share with others. That being said, transforming your entrepreneurial dreams into reality can be challenging, especially if you struggle financially.

If you are living in debt and have bad credit, you might be wondering if it is even possible at all to start your own business. In short, it is possible, but what you should be really asking is whether or not it’s a good idea, and the answer to that is: no, not really.

Before considering whether or not you can own a small business, it’s important that you get your financial situation in order. Here are some tips on how to improve your credit and you may even want to consider getting professional debt help if you are in a really bad position.

What Bad Credit Means for an Entrepreneur

It’s very rare that someone is able to completely fund their new business completely off of their liquid assets, and thus many people end up relying on loans. If you have bad credit, it’s probably safe to assume that you do not have a large amount of savings, meaning you will also need to take out loans – here is where you have a problem.

If you have bad credit then banks and credit lenders will see you as a high-risk borrower, meaning that either you will not be approved for a loan or you will get one at high interest. High interest loans are not ideal for a new business owner, especially considering it typically takes two to three years for a business to turn a profit. The higher your interest, the less likely you are to earn any money because you will be spending it all on paying off your debt.

There are a number of payday and second-tier lenders out there (non-bank lenders) who advertise loans that seem too good to be true, and that’s because they usually are. If you have been denied a loan by a first-tier lender and are considering a second-tier lender instead, make sure you read the fine print.

These types of loans are usually extremely high interest and for longer terms, meaning you will be paying more for longer than you would with a regular loan. Make sure you check what the interest rate is and whether or not it lasts at that rate only for a certain period – some will stay at one rate for a certain period and then suddenly go up at the end of it.

At the end of the day, these kinds of risky loans just aren’t worth it. There are other ways to start a business with bad credit, but the safest and smartest option is usually to improve your credit first.

Look Into Credit Counselling

If you want to improve your financial situation it might be time to talk to a non-profit credit counselling agency. They can give you advice about how to improve your credit and eliminate your debt. For ambitious entrepreneurs who want a fresh start, this might be your best option.

from Feedster https://www.feedster.com/business/can-you-start-up-your-own-business-with-bad-credit/

5 Steps for Avoiding Addiction Triggers

Many people learn that addiction shouldn’t be their life sentence through treatment. However, keeping addiction at bay requires a keen awareness sense and constant management.

When a person leaves an addiction treatment facility, they embrace their life to the fullest. That’s because good things start happening in their life. However, they must recognize the risks they will be facing every day.

Such risks include the situations or triggers that are likely to spur their relapse. The goal should be to avoid situations or triggers that may lead them to alcohol or drug use.

Avoiding high-risk scenarios is not difficult once a person has learned to recognize their existence.

A keen look at the most common situations and triggers can help a person avoid them. Some situations heighten the cravings for addictive substances.

Nevertheless, the ability to recognize them and take appropriate actions can prevent relapse and the future need for free drug addiction help. Here are 5 steps that a person can follow to avoid addiction triggers and head in a direction that will lead to their lifelong recovery.

Step #1: Identify Personal Triggers

People have unique triggers. Some people get drunk or high after being stressed. Others get drunk and high after being in a neighborhood that has a club. So, asking these questions should be the first step when it comes to avoiding addiction triggers:

• When are thoughts of alcohol or drugs more prevalent?     
             
• Which situations increase the chances of abusing an addictive substance?           
             
• What’s the goal of using the addictive substance? Is it to forget responsibilities or release stress?          

After identifying triggers, planning a way to deal with them becomes easier. Ideally, learn to identify personal triggers and take appropriate action to avoid the risk.

Step #2: Avoid Stress

Research has shown that stress is a risk factor for addiction. It also increases relapse vulnerability for recovering addicts. But, human beings face stress every day.

People feel stress as it starts to creep up at school, work, and home. Eliminating all stress from daily life is almost impossible.

However, a person can recognize stress as it starts building up. Shoulders start tensing up while the head begins to pound. At this time, a person thinks about the best way out of a situation.

But, the best approach is to take actions that will minimize stress when it starts to build up.

These can include:

• Closing eyes and taking a deep breath. This is very important when a person is required to decide on something instead of turning to an addictive substance.  
             
• Doing something enjoyable like listening to music, swimming or walking.  
             
• Working out if stress builds up. A person can go to the gym or exercise to get rid of the tension that’s starting to build up.        

Step #3: Reach Out to Others for Assistance

You don’t have to seek free addiction help whenever you feel stressed. However, addiction triggers are related to other people for some individuals.

A person can lose track by being around those engaged in addictive behaviors. If a person or their action is the reason your addiction triggers are building up, reach out to others for assistance.

For instance, you may need to reach out to a close friend or an addiction treatment facility. Essentially, not all the time you have to get help or guidance from a professional. A close friend or relative can help in some cases.

Step #4: Stay Motivated and Busy

Boredom is a common trigger that most people find difficult to avoid. A person can have nothing specific to do. They may not want to spend time watching the television yet they don’t have a person to hang out with.

This is a common scenario for many people that are reintroducing themselves to a sober life after treatment. To avoid triggers and activities that can lead to the need for free drug addiction help in the future, a person should stay motivated and busy.

For instance, a person can come up with a list of healthy things to do when bored and contemplating drinking or getting high. This can be a list of the things to do throughout the week or when they have downtime.

They can also get outdoors to explore the local parks, weed their garden or catch up with sober friends.

After recovery, a person can look for a group to join when bored. This will enable them to meet and interact with new people. This can be done at a recreation center, charities, or church.

Step #5: Keep Learning

Taking appropriate steps for avoiding addiction triggers is easier when a person knows more about their problem, the recovery process, and the involved risks.

As such, learning about addiction and triggers is an important step for avoiding a relapse.

Enrolling in a free drug addiction treatment program might not be enough when it comes to transitioning from an addictive to a sober lifestyle. It’s also crucial to improve how a person communicates with loved ones and focus on establishing strong relationships.

They should also learn the reasons for their addiction and what led to the problem. Is there a co-occurring condition that can worsen their risks?

Exploring new opportunities in this facet of life is also important. For instance, how can a person become a better person during their recovery journey?

This can be a chance to explore their new career, try a new hobby, and move their relationships in the right direction. It can also be the right time to learn about their community.

The Bottom Line

The National Institute on Drug Abuse describes drug addiction as a complex illness. Even when a person has undergone treatment for this illness, the compulsive cravings linger, especially when faced with triggers.

Unfortunately, everybody faces triggers in their daily life when trying to recovery from drug addiction. How a person reacts to them is what defines their future.

Nevertheless, individuals can always seek free drug addiction treatment and help when faced with or unable to avoid triggers.

from Feedster https://www.feedster.com/health-and-wellness/5-steps-for-avoiding-addiction-triggers/

Should I Install Fiberglass or Vinyl Windows?

Fiberglass and vinyl are two of the most common materials used for window frames in homes today. So if you’re looking to replace your current windows, your choice is likely to come down to a decision between these two options. Both materials are good options that come with their own advantages and disadvantages, so deciding between whether to buy vinyl or fiberglass windows will really come down to what characteristics matter most to you.

In this post, we will go over the advantages and disadvantages of both fiberglass and vinyl windows to ensure you can select the best option for you with confidence. 

Fiberglass

Fiberglass is a composite material developed by setting glass fibers into a resin mixture. The result is a durable material that is heat resistant and sturdy, making it an excellent choice for hotter climates. Fiberglass windows are not as common as vinyl, but if you live in an area that frequently boasts high temperatures, they could be the best option for you.

Pros

• Strength

Fiberglass windows are much stronger than vinyl. They are the strongest type of frame available, with a lifespan that is significantly longer than vinyl, meaning you will not need to replace them as often. 

• Durability

The durability of fiberglass is arguably its most attractive feature. It does not rot, chip, or peel, nor do these frames warp or bend under shifts in temperature. Fiberglass expands and contracts along with the glass that is set into it, and this makes them ideal for hot climates or areas with severe temperature fluctuations. 

• Style 

If you want to maintain a classic or traditional aesthetic, fiberglass is closer to the style and appearance of wood than vinyl is. Fiberglass windows are also available in a variety of colors and designs, so you can match them to the rest of your house. They’re extremely customizable, so you can get the exact look you envision for your home.

Cons

• Price 

Despite their advantages, fiberglass windows are also expensive. They generally come with a price tag that is 10 to 30% higher than vinyl windows on average.

• Maintenance 

Fiberglass windows also require more maintenance than vinyl windows. While the material may be more durable than vinyl, fiberglass frames may need to be repainted more frequently. 

Vinyl

Vinyl windows are made from PVC, or polyvinyl chloride, which is the same material you find in plumbing pipes, door frames, and occasionally, in the doors themselves. They are popular because of their energy-efficient properties, as they retain heat better than both wood and metal, and they are also fully recyclable, which makes them a fantastic option for eco-friendly shoppers. 

Pros

• Insulation

Vinyl windows boast superior insulation compared to fiberglass, and because the frames are hollow, you can enhance this insulation by filling the frame with insulating materials. This feature is ideal for cold climates but is also useful for keeping the heat out during summer. With this insulation, you can also enjoy better energy efficiency in your home. 

• Price

Vinyl windows consistently retail at lower prices than fiberglass windows, which makes them a more realistic option when you have budget constraints or are buying an entire set of new windows for your home.

• Maintenance

Vinyl windows require virtually zero maintenance. You will not need to repaint them, and they are easy to clean should they get dirty. 

Cons

• Durability

Vinyl is not as durable as fiberglass, and this means you need to replace them more frequently. However, the average lifespan is still between 20 and 30 years. 

• Warping

Vinyl window frames soften over time, and this makes them prone to warping, bending, and bowing. If you live in a hot climate, this could be an issue and could lead to damage to the frame and even the glass. 

• Cannot Be Painted

While not a structural disadvantage, the coloring of vinyl windows fades over time, and they cannot be repainted, so this could affect the aesthetic of your home.

Decision Time

As you can see, both fiberglass and vinyl windows have their advantages and disadvantages, and your decision will depend on which characteristics you value most.

from Feedster https://www.feedster.com/house-and-home/should-i-install-fiberglass-or-vinyl-windows/

Things You Should Never Forget When Maintaining Your Business Computer

There are many different tools in a single trade, but if there’s one tool that’s essential in most trades in the digital age, it is the computer. Because we rely heavily on the internet these days, the need for a means to access the internet can never be underemphasized.

While we do have smartphones and tablets that we can use for this purpose, running a business requires much more powerful devices to handle the tasks involved in your trade.

Whether you run an eCommerce business, sell your skills as a freelancer, run a blog, or use your coding skills to create programs, you need a decent computer.

And as a lot of us already know, decent computers don’t come cheap. Couple that with the fact that wear and tear will take its toll on these devices means that we have to make an active effort to keep our machines in good condition.

This is so we’re able to get our money’s worth out of them. So, with this in mind, what are some ways you can keep your business computer in good condition?

Physical Cleaning

The most basic thing you can do is to give your computer a good dusting off. You can also use pure isopropyl alcohol to wipe oil stains off your keyboard as these can corrode the plastic. Remove dust from the vents as these can hinder your computer’s heat management capabilities.

Free Up Memory

In the same way that you have to clean your computer’s hardware, so, too, should you clean your computer’s software. Over time, with regular use, your computer accumulates large packets of data that will consume a lot of space on your disk.

If your disk is low on memory, it will adversely impact your computer’s performance. Unfortunately, not all manufacturers make it easy for users to view the files on their computer.

Apple, in particular, is less open about allowing users to view the files on their Mac, but there are guides, like the one in this link, that shows users how to check the storage on their computer.

Don’t Neglect Security

Malware and spyware all provide a real threat to any business. Antivirus software should come standard with any business computer. Regular scans are not only necessary, but they are also essential.

Use Restore Points/Back-Ups

Restore points give you a point to start from when you need to do a system reset. This prevents you from losing vital data and this will ensure that even if you end up with a soft bricked device, you have the means to restore your device. Nobody wants to end up with a brick, after all.

Update Your Software

Lastly, you need to keep your device up-to-date with the latest STABLE software update. Give due emphasis on the word “stable”, as there are many updates that are full of errors.

Most guides will tell you to install updates as soon as they are available, but we recommend that you read critiques on the software update that you intend to install in order to avoid any unseen problems that could be caused by bugs in the update.

Your computer is the tool of your trade. It is your means to earn money and without it, you could lose profits and even your business.

This is why it’s important to take care of your computer. There are many ways to do this, but these are the essentials that you should never overlook.

from Feedster https://www.feedster.com/computers/things-you-should-never-forget-when-maintaining-your-business-computer/

Smart Cities of the Future

The director of the Orpan Group, Yaron, took a trip to Turkey to lecture about the smart city. The Orpan Group’s mission is to bring the wonders of smart city innovations to people from all over the world. 

Yaron is the artistic & creative director, and during his trip to Turkey to lecture on this subject he said “Our primary mission in this world is to make the information available in the best and most efficient way possible.” 

During his impassioned speech, Yaron continued, “One of the greatest challenges of our times is to make the audience not only watch innovation but also feel innovation,”.

Yaron goes onto explain, “The experience of the Orpan group in general and mine, in particular, taught me two small things: 1. The importance and need of a smart city is a critical need in the 21st century. 2. Mentality and geography cannot stop innovation. Our ability to get out of the box is our strength.”

When governments approached Yaron with a big problem, they seemed to always focus on “smart city tech & solutions”. Although governments attend these conferences, they want to have daily updates about developments regarding smart cities. 

The Orpan Group solved this by starting the Municipal Innovation Center (MIC). This is an incubator where startups and leading technology experts can share solutions, news, case studies and products. This solution brings the best minds in the industry together and provides the daily developmental updates that governments require. 

The start up station at MIC hosts a setting for high-tech smart city products and solutions to present their work. Product displays with augmented reality can show high tech innovations with information layered on top. High tech institutions like the Israel Institute of Technology are using MIC as a platform to showcase their algorithms and 3D solutions. 

Young talent can flock to the MIC to learn about smart city innovation. This field covers every area of a citizens life in a modern city, and will be the starting point for future collaborations with leading companies, governments and countries around the world. 

from Feedster https://www.feedster.com/technology/smart-cities-of-the-future/

Mint Mobile review: Getting started

Mint mobile is a new wireless service that connects to T-Mobile cell towers. What does this mean? It means you can get access to the same coverage that T-Mobile users for less money! Plans runs anywhere from $15 – $25 a month based on how many months of service you purchase at one time. 

First: Do your research

When getting a new cell service, it’s important to research what you are getting for your price. With Mint mobile you get unlimited talk and text, 4G LTE high speed data, nationwide coverage (view the map here), ability to bring your own phone, keep your same number, and a free sim card. 

Second: Keep your phone or get a new one

With Mint mobile you can keep the phone that you have or get a new one. Your current phone must be compatible with Mint in order to transfer your service over. Go to the dial pad on your phone and type *#06# to get your phones IMEI number. 

Afterwards a list of barcodes will show on your screen. Enter the 15 – 17 digit code here to determine if it is compatible or not. Or you can buy a whole new phone (and yes, they have the new iPhone 11 Max). 

Third: Get your starter kit

In order to get started with Mint mobile, buy mint mobile starter kit. The mint mobile $5 starter kit can be found at Wal-Mart, Best Buy, and Amazon. You get two sim cards in your kit. The first sim card includes 100MB of 4G LTE data, 100 text messages, and 100 talk minutes. This is a 7-day trial that you can use with your phone to determine if you are going to love this service. 

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The second sim card is for your full service after you’ve chosen a plan. You can keep your old number, and have it transferred to this SIM, or you can keep the new number you were given on your first SIM. 

Fourth: Pick a plan

There are different plans that Mint mobile uses that you can choose from. All plans come with unlimited talk and text.

3-month plan: 

• 3BG of 4G LTE – $25/month
• 8GB of 4G LTE – $35/month
• 12GB of 4G LTE – $45/month

6-month plan: 

• 3BG of 4G LTE – $20/month
• 8GB of 4G LTE – $25/month
• 12GB of 4G LTE – $35/month

12-month plan: 

• 3BG of 4G LTE – $15/month
• 8GB of 4G LTE – $20/month
• 12GB of 4G LTE – $25/month

from Feedster https://www.feedster.com/phones/mint-mobile-review-getting-started/

IP Targeting for Online Advertisers

Online advertising has come a long way since the days of “spray and pray” email campaigns. These days, there are many ways to deliver targeted advertising. You can use cookies or trackers to target people who’ve visited a particular web page. You can use social media advertising to target particular demographics. You can also use IP targeting to deliver your advertising to specific households or businesses.

So, how does IP targeting work? And what makes it different from other online ad targeting methods? Here’s a quick primer on how IP targeting technology works, and how you can use it to boost your advertising conversion rate.

What is IP Targeting?

Whenever a device connects to the internet, it’s assigned a unique internet protocol (IP) address. These addresses are assigned based on location and internet carrier. As a result, they’re easily identifiable. If I know your IP address, for example, it’s relatively easy to use that information to find your home address.

IP targeting takes advantage of this feature to target individual people or businesses. By matching IP addresses to individual street addresses, an advertiser can deliver ads with pinpoint precision. This allows you to advertise only to the people you want to reach, without wasting precious ad dollars advertising to people who aren’t potential customers.

Unlike cookies, IP addresses cannot be deleted, and they cannot be blocked. As a result, you can use IP targeting to reach customers who block cookies and other trackers. If you want to go crazy, you can even create multiple versions of an ad. This way, you could deliver one version of an ad to residential households and another version to businesses. 

What Kind of Advertisers Use IP Address Targeting?

Just about any advertiser can use IP targeting. That said, here are a few examples of IP targeting companies, as well as other organizations that might see a benefit. 

Car dealers and mechanics generally have a list of existing customers. Along with this list, they typically have a record of what type of maintenance or repairs these customers have received. Suppose you want to advertise an oil change promotion? By using IP targeting, you could deliver ads specifically to customers who had their last oil change more than three months ago.

Modern political campaigns rely heavily on lists of donors and party members. Imagine a local election, where there’s a controversial road or sewer project under consideration. Rather than advertise to everybody in your congressional district, you could advertise directly to people who live next to the controversial project. You can even dial in further and advertise only to those people who are party members or donors.

Similarly, college advertising needs to be highly targeted. High school students typically have a time window of about a year to consider colleges. As a result, mass advertising will result in a lot of ads getting sent to people who are too old, too young, or don’t even have children. By delivering ads to students who just took their SAT or ACT, a university can achieve significantly higher conversion rates.

Banks and credit unions can also see improved conversion rates. For example, suppose you’re offering a new auto loan program. You could target specific customers who have just finished paying off their auto loans. This way, you’re advertising directly to the people who are most likely to be in the market for a new car.

What are the Advantages of IP Marketing?

So, what makes IP marketing superior to other targeting techniques? Here are just a couple of factors.

To begin with, it’s not creepy. Studies have shown that customers are turned off when a company seems to know too much about them. Consider the famous case of the teenage girl who received a Target mailer for maternity goods. Her father went to the local store and yelled at the manager. As it turns out, his daughter really was pregnant, and Target had noted that she was buying prenatal vitamins. This incident caused Target to reconsider its ad targeting policies.

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It’s also the most precise method possible. Yes, there are other methods of targeting consumers, such as geo-fencing and geo-targeting. These methods are certainly effective for targeting a specific ZIP code. But location is just one factor that marketers need to consider. If you know your customers, IP targeting allows you to zero in on specific people. As a result, there’s no more precise way to deliver your ads to your target audience.

from Feedster https://www.feedster.com/advertising/ip-targeting-for-online-advertisers/

What is Business Analytics and What You Need to Know About It

Do you ever find yourself hearing the term ‘Business Analytics’ and think to yourself, what does that mean? If so, then you have come to the right place. In this article, we are going to talk about what the term means. Click this link if you want to learn more about business analytics concepts.

The term business analytics can be described as the process of sorting through, collating, studying, and processing data that has been collected from a company or business.

The overall goal of analytics is to provide the company with feedback about the data that is then used to solve problems and create a more efficient workplace. It can also be used to develop future predictions and recommend suggestions for the company.

There are also different types of business analytics, and I am going to list them down below.

1. Prescriptive Analytics – A type of predictive analytics that gives several possible solutions and outcomes.
2. Diagnostic Analytics – Looks at the company’s past performances, and determines why it happened that way.
3. Descriptive Analytics – Describes the existing data of a company to determine how they can improve.
4. Predictive Analytics – Predicts the possible outcome using a variety of techniques.

On top of the different styles, there are also a variety of various components in business analytics. These include:

1. Data Mining – Uncovers trends and patterns.
2. Text Mining – Extracts different patterns and relationships, classifying and clustering the data.
3. Forecasting – Observes data of a period of time.
4. Optimization – Identifies different scenarios.
5. Visualization – Creates enhanced graphics of the data.

There are a variety of careers available for those that want to move into the field of Data Analysis. Some of the jobs that involve business analytics include:

• Data Analyst
• Program and Marketing Managers
• Market Research Analyst
• Operations Research Analyst
• Business intelligence analyst

Overview:

Overall, the study of business analytics is a diverse field, which can offer you opportunities in a variety of job positions and area fields. Different types of analytics can be used, and each of these is composed of a variety of components. 

from Feedster https://www.feedster.com/business/what-is-business-analytics-and-what-you-need-to-know-about-it/

Current Market Sentiment Shifts & the Difference Of Classic and Crypto Assets

Greed and fear, two of the most common human emotions, are also the sentiments that affect the decisions of an investor the most. In fact, these market sentiments have, for the longest time affected the present condition and future state of the markets. 

When it comes to classic asset classes and crypto-based assets, the trend suggests that these always end up moving in opposite directions. The current market state is further proof of that factor.

Here’s taking a look at the differences in the performance of classic assets and crypto assets, and how it all affects the market sentiments.

The shifts in current market sentiments

Factors like epidemics, trade wars, geopolitical tensions, financial meltdowns, economic crisis, and even the coronavirus attack, are the things that affect the crypto assets and traditional assets in completely different ways.

The classic assets like stocks tend to lose their value when the investors speculate risks in the financial and economic systems. On the other hand, people start relying more on digital currencies which makes them gain value. 

The market sentiment now is more towards neutral rather than gravitating towards fear or greed that’s common with typical investments.

Before getting into the impact of the current market sentiments on classic and crypto assets, let’s get a brief idea about how the CNN fear and greed indexes work.

The fear and greed indexes

The fear and greed indexes are used for gauging the emotions of the stock investors, and these use indicators like stock price momentum, along with six other factors.

The diversion from the normal point is noted and based on how far the diversion has gone on a scale of zero to hundred, the predictions of fear and greed are made. Zero indicates extreme fear and a hundred indicated extreme greed.

The present market conditions put the indexes at around 46, which is a neutral state between fear and greed.

Present differences between classic-asset and crypto-asset performance

A massive amount of Chinese shares were sold off recently which led to a chain reaction in the crypto and classic assets market.

The prices of the main cryptocurrencies like BCH and BTH went up after the stock trading began in China, after an extended break of more than one week due the holidays for Lunar New Year.

This rise in the value of the crypto assets confirmed a much-known factor once again: digital assets and traditional stocks are usually negatively correlated. 

The crypto index in this present state of the market relies more upon greed at 56, while the traditional stock markets are going more towards fear between 46 and 44. As far as the present conditions are analyzed, fear will continue gripping the traditional assets and affect their performances until greed continues among the crypto-based investors.

Wrapping up

The present market sentiments and the differences in the performances are no indicators of the future, or even for the rest of the year. The conditions might just get reversed in the next few months itself.

from Feedster https://www.feedster.com/investing/current-market-sentiment-shifts-the-difference-of-classic-and-crypto-assets/

How to Select the Right Fabric for Your Custom Suit

When you want to make an impact with your appearance, there’s nothing like a custom tailored suit to make you look your best and boost your confidence. But you’ll want to customize your suit according to the situations you’ll be wearing it for: Does it need to be formal, or more casual? Lightweight or heavy? Do you want it to have a business look, or a luxury feel?

Which fabric you should choose for your custom suit will depend on all these factors. Here’s a guide to some of the most popular fabrics used for luxury suits.

Popular Fabrics for Suits

Wool

Wool and wool blends are the fabrics most commonly used in high-end men’s suits. Wool has the reputation of being heavy and warm, but wool blends can also be surprisingly lightweight and cool in the right blend. Wool can be woven to create different patterns, such as checks, pinstripes, and plaids, and it’s great for business, luxury, or casual suits. It will often come with a Super count denoting the micron count, generally in the range between 100 and 200. The higher the Super count, the softer the material is and the more luxurious it’s considered to be; however, fabric with a higher Super count may also wear out faster, so take that into consideration when choosing the type of wool to use in your custom suit.

Linen

Linen is another popular choice for suits, especially summer wear or suits that need to be lightweight. It is very breathable and comfortable. One quality that could be a negative is that linen tends to crease easily; however, that’s not a problem if you’re going for an informal, intentionally dishevelled look. Linen suits are generally more informal, so they’re not ideal for all formal situations. But for comfortable and lightweight daywear, linen is one of the best options available.

Cotton

Cotton suits are very versatile and can be suited for a variety of situations and occasions. Cotton is a natural fabric that is usually less expensive than wool or linen, so it can be a good option for many people. It’s an affordable fabric that still exudes confidence, and it can be a good fabric to choose for a casual suit, although it does wrinkle more than wool.

Polyester

Polyester is the most affordable fabric on this list because it’s a synthetic instead of natural material; however, that compromise makes it a cheap-looking and -feeling fabric. Although it is versatile and affordable, and it’s often used in lower-end suits, it is not recommended for a custom suit. If you’re going to spend the money on creating a quality suit tailored for you, it’s worth spending a little more for a really quality material too.

Cashmere

Cashmere is known for its soft-to-the-touch feel and the luxury it’s associated with. It’s certainly one of the most costly fabrics on this list, but the quality it delivers is very impressive and won’t let you down. Cashmere can be used in a blend with wool to create an unparalleled comfort and softness.

Silk 

Silk is another fabric that’s very light and breathable. Alongside linen, it’s one of the most popular fabrics for people buying custom suits in warmer parts of the world. Silk blends deliver more in the way of luxury than fabrics such as linen, so they’re perfect for formal warm-weather occasions.

Velvet

Dinner jackets are often made from velvet because velvet suits are usually associated with special occasions. They’re certainly not for casual gatherings, and they don’t tend to be used in work or business contexts, but a velvet jacket can be just the right touch for a formal party or gathering.

That’s what you need to know about a few of the most popular fabrics used in custom-made suits. Now have fun customizing your suit and looking great in it!

from Feedster https://www.feedster.com/fashion/how-to-select-the-right-fabric-for-your-custom-suit/

How to Go Big for Your Bachelor Party

Are you planning the ultimate bachelor party? It doesn’t matter whether you’re pulling it together for a buddy or if you’re treating yourself, it’s time to round up your best friends and organize a bachelor party that will go down in history. If you’re looking for an extreme bachelor party that goes above and beyond just getting drinks at your local bar, here are some suggestions to make your party unforgettable:

Go Skydiving

No bachelor party is complete without some exciting activities. Things don’t get more exciting than jumping out of a plane. It’s literally one of the most extreme things you can do, and you’ll feel an amazing rush, not to mention the bragging rights you’ll get. Think of it this way: getting married can’t be scarier than jumping out of a plane!

Head to the Island of Santorini

Santorini is a Greek Island that’s known for its parties. Some of the wealthiest people in the world travel here, so expect a glamorous adventure. Book your bachelor party into one of the stunning villas and suites here, with views overlooking the island. Soak up the sun during the day, then hit the party scene at night. It will be luxurious, very exclusive, and full of entertainment.

Party in the Sky with a Private Jet

Why party on the ground when you can party in the sky? You can rent an exclusive private jet for a one-of-a-kind travel experience. If you’re going away for your party—which you should be!—then this is the ultimate form of transportation. With an airplane all to yourselves, your party will be able to skip the exhausting routine of waiting at an airport and instead walk straight onto a private luxury plane to get your party started right away. It’s a classy way to kick off the celebrations, and you’ll create an experience that you’ll never forget.

Swim with Sharks

If you’re ready to add another death-defying feat to your ultimate bachelor party, try shark diving. Ok, it’s not actually that dangerous, but it sounds incredible all the same, and getting to see and interact with such powerful creatures in their own environment is sure to leave you awestruck. Fiji and the Philippines offer some of the best shark diving experiences worldwide—or try visiting the Neptune Islands on Australia’s southern coast, the only place in the world to put diving cages directly on the ocean floor for a unique experience viewing the powerful sharks.

Try Bungee Jumping

Finally, get your heart pumping with some bungee jumping. There’s nothing to give you a burst of adrenaline like falling hundreds of feet through the air, only to be caught at the last second. There are a variety of excellent bungee jumping locations in the world, but the Bloukrans Bridge in South Africa is probably the best. It’s one of the longest jumps in the world and offers up the best scenery. Plus, while you’re in the country, you could go on an adventurous safari to continue the celebrations!

So try some of these tips, or use them as inspiration to create your own awesome adventures. Rest assured, they will make any bachelor party an event you’ll remember for a lifetime.

from Feedster https://www.feedster.com/vacations/how-to-go-big-for-your-bachelor-party/

Is Your Company Struggling with Technology? It May Be Time to Bring in Tech Experts

As your company grows, it can become more difficult for you to manage all of the business’s technology needs. IT issues can begin to disrupt your business and have an impact on production, especially if you don’t have the right resources to manage your infrastructure properly. 

If your company is struggling with technology, you might need to turn to the experts to improve efficiency and cybersecurity, ensuring that your business can avoid the exorbitant costs that come with data breaches and downtime. A managed IT services company can manage your technology according to your business needs and goals.

Preventing Frequent IT Issues

When you are experiencing frequent IT issues, it causes unnecessary downtime for your business. Too much downtime is costly, stealing both time and money from your company. In fact, according to Gartner, the average cost of IT downtime is $5,600 per minute. But frequent IT issues that lead to downtime are avoidable if you have the right IT management strategy in place.

When you use managed IT services, tech experts can monitor your systems 24 hours a day, seven days a week. They help ensure that you are not just constantly putting out fires. Instead, they proactively seek out the root cause of issues so they can prevent future downtime. They will patch up security vulnerabilities and ensure your business is able to keep running and being productive, all while protecting your systems against cyber crime.

Protecting Against Security Breaches

Security breaches can lead to data loss and other security compromises, which can be costly to recover from. Ransomware is one of the key issues to be informed about when it comes to IT security, because ransomware hackers demand large sums of money in order for you to regain access to your data. 

Phishing is another significant risk, exploiting the weakness of your staff by encouraging them to open fraudulent emails and open files or click on links. In 2018, nearly one-third of all data breaches involved phishing.

Tech experts can help to prevent these problems by improving security for your business. They can offer cybersecurity awareness to staff so that they have the knowledge required to avoid these attacks. They can also help with layered security architectures with password protections, limited access to files, data backup and recovery plans, and other strategies to protect your business.

Strategizing Your IT

Poorly managed IT in a business landscape that is so digitally dependent could be detrimental to your business’s success. If your infrastructure is not being strategized to meet the unique needs of your business, you could be missing out on tech opportunities that could facilitate business growth. 

If your business is struggling with technology, the wisest move to make is to bring in a professional who can offer total IT management for your business. With the right advanced IT support and cybersecurity, you can improve productivity and profitability.

from Feedster https://www.feedster.com/technology/company-struggling-with-technology-bring-in-tech-experts/

4 Tips That Startups Should Know About Digital Marketing Campaigns

As you know marketing means the promotion of products. And digital marketing is the kind of marketing that involves the use of the internet and digital technologies such as mobile phones, laptops, and systems.

Marketing is becoming more and more important in our daily lives. In the present era, marketing without digital platforms is useless and a waste of time.

Now I’m going to tell you about digital marketing. It includes SEO, Search Engine Marketing, Content Marketing, Influencer Marketing, Campaign Marketing, e-commerce marketing, social media marketing, and, email direct marketing, to name just a few.

And if we talk about the digital marketing campaign, then it is a kind of online marketing endeavor that a company does for revenue, engagements, and traffic.

Today we will tell you about some tips that really work and will be helpful for you if you recently started a digital marketing campaign or you are going to start. Let’s have an eye on them:

Complete your research first:

It is probably that you have some ideas about what is best for massive traffic or excessive audience. But without research don’t move on. Before planning your marketing strategy, get complete information and data. First, check what kind of ads are more traffic.

Also, check what kind of products are more popular and demanding. After the right selection, you can easily make a start. From all of the above, we can conclude that research work is very important. Also, do research on the latest marketing plans.

Creativity is Very Important—Here’s Why

You can’t get success without creativity because it matters a lot. Your font style, logo, banner and color scheme, each and everything should be creative. In this way, you can attract more customers and audiences.

If you want excessive traffic, right after the startup then try to manage things wisely.

As you know, adorable things are more attractive. So try your best in order to make good and creative things related to your product. After that, you will not have to do too much hard work.

Use Facebook for Marketing

There are a lot of people that don’t spend money on posting ads on Facebook. But they don’t know the importance of Facebook. You just can’t imagine how much traffic it can bring. It may take some time but you will see the best results.

Via Facebook ads, you can make your digital marketing campaign successful. For this purpose, you don’t have to put in too much effort. Just join son Facebook groups and create a page of your own. 

Answer the Questions of Buyers

Try to answer each and every question of the people to clear their confusion. In this way, you will attract more customers. And your positive image will be created in the user’s mind.

You can grow your business, by following the above-mentioned tips. Try to implement them if you just started your digital marketing campaign.

from Feedster https://www.feedster.com/marketing/4-tips-that-startups-should-know-about-digital-marketing-campaigns/

5 Ways You Can Benefit From An Email Drip Campaign

Go to just about any website today and you’ll be presented with a popup encouraging you to join the mailing list. While this may be irritating to some, there is a reason so many companies do it. It works.

Regular newsletters and email campaigns are hugely successful in converting leads into sales or making first-time visitors into regulars.

They’re a huge part of any content creation strategy and without them, you’re not optimizing your reach.

One particularly effective kind of campaign is the email drip campaign. If you don’t know what this is and haven’t used this strategy, think of the times you’ve received email marketing at just the right moment.

You used an app consistently for over a month, or you clicked on a link on a website. Think about how Airbnb sends you emails about a location after you search for it, or how Headspace emails you after you’ve completed a course.

Drip email marketing uses an automated process to send emails to contacts at relevant times. It is extremely effective, with an 80% higher open rate than on regular single sends, and contacts are three times more likely to click through to a link.

If you’re wondering how you can make the most of an email drip campaign, try the following five strategies.

1. Use it to boost engagement

Brand loyalty is a real and quantifiable thing, and it is crucial that you build it and take advantage of it. One of the best ways of getting loyal customers is by boosting engagement.

Show contacts that this is not a one-way street. They are not simply paying you and getting a product, but you are continuing to engage with them as well.

Drip campaigns are very effective when they follow a customer’s purchase or first use of a product. Your campaign can provide them tips on how to get the most out of the product, and give them an outlet to provide feedback or ask questions.

As they use the product more and more, you can increasingly engage with them, giving them a great customer experience.

2. Move them along in their process

Every potential customer moves at their own pace. Some people buy things on impulse, while others take ages to decide whether to make a purchase. There are many factors at play, including the lead’s financial realities and their risk aversion.

The good news is that once they’ve initiated contact by providing their email address, you can track where they are in their process.

If they’re clicking on a lot of links on your site but haven’t yet committed to a download or purchase, you can tell that they’re interested but are looking for a final selling point.

If they’ve made a purchase and are using your app or visiting the site regularly, they may be willing to subscribe for longer or buy other products and features.

With an email drip campaign, you can automate emails to send at exactly the right moment to move them along in their process.

This may be extra information on attractive features, or how additional products or subscriptions may benefit them. This may be an offer of a big discount if they subscribe for a longer period, coming towards the end of their current membership.

Being a part of their process is the best way to influence them and convert leads.

3. Re-engage

A number of your leads will disappear immediately or after a period of time. They may forget about you or never come to a decision on whether they really want to commit.

If a lead hasn’t engaged in a fixed amount of time, having your email campaign re-engage with them using relevant content may be the perfect strategy to get them back.

This may be as simple as telling them you miss them, or as complex as finding ways to sell them on features they may not have noticed the first time around. Re-engage them and see where you get. At worst, they unsubscribe.

4. Brand Awareness

The worst possible reality for your brand is to become anonymous. If people can’t remember your company’s name or are blank when they hear you mentioned, you’re in trouble.

Email drip campaigns can be an effective way to rebuild brand awareness. While you won’t necessarily convert every lead, you at least get them to remember your name.

This may be helpful even if they never open the email. At least they will have you in mind for when they do decide they need your product or service. And if someone asks them for a recommendation, your name might come up.

Keep brand awareness at a maximum by sending regular emails, even to those leads that you are never going to convert.

5. Abandoned carts

Sometimes, a lead will put your product in their cart, only to leave it there indefinitely. They either decide they don’t want your product or never come to a decision.

However, the fact that it’s in their cart means they’re still a prospect. All you need to do is remind them of it.

You may point out that they forgot to check out, or ask them if they need more help deciding. At this point, they may remove your item from their cart, or they may finish off the process.

It’s definitely worth the push. Email drip campaigns are highly effective at re-engaging leads and converting them. They should definitely b

from Feedster https://www.feedster.com/email-marketing/5-ways-you-can-benefit-from-an-email-drip-campaign/

How to Spread the Visibility of a Brand

In today’s era, it is important for companies to take steps to spread the visibility of the brand. Branding is one of the most important parts of marketing. From the logo to the packaging to the identity of the company, branding is critical. Spreading the visibility of the brand is an important part of recruiting new customers and growing the company. With this in mind, there are a few points that companies need to remember when it comes to spreading the brand’s visibility.

First, it is critical to take advantage of social media. Social media marketing is one of the cornerstones of marketing in the modern era. With this in mind, there are many social media platforms from which to choose. Instagram, Facebook, Twitter, Snapchat, and even TikTok are going to play an important role in the visibility of the brand. Likes and shares can generate a tremendous return on any marketing investment while also increasing the awareness of the brand itself.

Next, it is also important for companies to think carefully about the logo. The logo is going to play a critical role in how people see the company. Therefore, when designing the logo, it is important to think carefully about how the logo is going to be perceived. For example, red can make the company seem passionate and energetic; however, too much red can make a company seem aggressive. This may or may not be the message the company wants to send. On the other hand, with blue as the chief color, this will lead to feelings of unity and intelligence. This is one of the reasons why Facebook has a blue logo. The color scheme is going to play a critical role in the brand’s visibility.

Finally, it is also a good idea for companies to think about how their packaging is going to be received. For many people, the first interaction they are going to have with a company is going to come from packaging. When designing the package, it is important to pick the fonts carefully. Do not choose typefaces at random. The font is going to speak volumes about a brand. For example, children’s toy companies almost always go with a handwritten font because this speaks to children. On the other hand, bold fonts are commonly seen with music products because this evokes feelings of a strong personality. Think carefully about all aspects of the packaging as this is going to play a role in growing the brand’s visibility.

Brand visibility is going to play a major role in modern marketing campaigns. It is important for businesses to think about how they are going to grow the visibility of the brand in 2020 and beyond.

from Feedster https://www.feedster.com/branding/how-to-spread-the-visibility-of-a-brand/